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Tap into HCPs on TikTok for Your Next Awareness Campaign | Blog

As a social media millennial at Syneos Health™, connecting the world of TikTok—one of the hottest social media channels today—and healthcare was a challenge I couldn’t pass up.


A Cookie-Free World, or What You Can Do to Avoid Putting Your Marketing Efforts on a Diet | Blog

At Adexchanger’s recent Identity Day, part of a virtual series about trends in data-driven marketing, one hot topic was the announcement of the end of third-party cookies from Google.