Your search matched 89 results
In a telling new study, pre- and post-surgical efforts by pharmacists yielded staggering effects on patient opioid use.
Novo Nordisk’s new diabetes drug seemed all set for launch in early 2020, a time nobody could plan for.
After taking some major leaps into healthcare, Google has begun solidifying its foothold in the space by appointing Dr.
Where will digital therapeutics or DTx be in five years?
In a new Harvard Business Review article, brand positioning expert Denise Lee Yohn distills some of the most useful marketing points gleaned from her 25 years of marketing leadership.
The growing appeal of orphan drugs to manufacturers isn’t a groundbreaking story, but a new report identifies some head-spinning facts behind the focal shift from blockbuster to rare-disease drugs.
Pharmaceutical companies across the globe are finding the channels through which they can get desperately needed treatments to patients in need at humane prices.
With plans to enroll as many as 150,000 American senior citizens, Johnson & Johnson is collaborating with Apple on HEARTLINE, a revolutionary new study to detect atrial fibrillation (AFib), a potentially lethal condition that can lead to heart palpitations and stroke.
Not your typical geotag for pharmaceutical innovation, Jackson Hole and its most prominent biologist, Paul Cox, may turn decades’ and billions of dollars’ worth of Alzheimer’s research on its head.
Helping modernize the clinical trials process by leaps and bounds, Janssen is undertaking new initiatives to empower research volunteers.
The State Supreme Court just resolved a 10-year battle between the Cleveland Clinic and a former patient, retired U.S.
Speaking at Sanofi’s U.S. headquarters, Dr.
Deploying ambassadors to speak at the marketing conference DigiPharma Connect, Snapchat is vying to position itself as the best social media outlet for pharma marketing.
In an effort to fight atrial fibrillation (AFib), Pfizer and Bristol-Myers Squibb are banding together with, well, a band: Fitbit, the brand behind the popular activity-tracking wristwear that has helped fashion an entire generation of avid sleep-trackers and step-counters.
This year’s eyeforpharma Barcelona continued notwithstanding COVID-19 constraints, featuring virtual panels of experts across a range of industry fixations.
The Innovation Authority, the arm of the Israeli government responsible for advancing industrial R&D throughout the country, has given a multi-million-dollar grant to Zebra Medical Vision, a digital health startup.
Complications from drug interactions can present patients with whole new afflictions.
Ernest Quintana knew he had long suffered from a deadly lung disease when he was rushed to the hospital, but the news of his imminent death still profoundly shocked him and his family—not because of its grimness but who delivered it: a robot.
While the term “micro-influencer” may still sound to you like some flippant, gen-Z farce, the side hustle cum way of life just scored serious validation.
Pfizer and Novartis have been independently developing therapies for nonalcoholic steatohepatitis (NASH), and they’re now set to join forces to yield a combination therapy for the fatty liver disease linked closely with metabolic disorders.
The elimination of CMOs at Johnson & Johnson, Uber and McDonalds highlights how marketing technologies are changing marketing at its core.
A $60 million federal program is aiming to bring the benefits of precision medicine to a diverse spread of Wisconsin communities.
A New York Times op-ed highlights the problems in American healthcare that are making doctors depressed.
Amazon Web Services (AWS) has unveiled new machine-learning tools reflecting—and beginning to tackle—some of the greatest challenges facing modern medicine.
Beginning with its acquisition of PillPack, Amazon’s grand entrance into healthcare continues with its partnership with J.P.
GlaxoSmithKline announced that it will acquire Waltham, Massachusetts-based drug company Tesaro, which develops novel cancer treatments, for $5.1 billion cash.
A global alliance of 17 organizations, headed up by the American College of Sports Medicine (ACSM), published a report advising doctors to prescribe exercise to cancer patients.
Digital health company Peerwell created an app to prepare patients for surgery and, in turn, reduce the amount of time they spend in the hospital.
When Amazon first bought the online pharmacy PillPack, in 2018, many began wondering about the precise nature of Amazon’s health care ambitions.