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#241

Sideways Opportunities: An EFP ’18 Fireside Chat with A. | Blog

Live from EFP ‘18: Among the countless presentations and panels at EFP Philly this year, I had a clear favorite—A.

#242

The doctor you choose makes all the difference | Blog

One Fall day, in the big open ballroom of one Hilton or another, eight conference speakers took turns answering a seemingly simple question: how do we engage these new digitally-empowered healthcare consumers?

#243

Activating Patients, One Employee At A Time | Blog

Employers still carry the heavy burden of healthcare benefits for Americans and the managed care costs are not getting smaller.

#244

Coolest Thing You'll Be Afraid to Use | Blog

People think the great debate of this decade is about privacy – what we want other people and companies to know about us.

#245

We’ve Got Stamina | Blog

FDA had another busy week: recalling Ritz crackers & goldfish, committing to create a modernized definition of what is a “dairy product,” approving new magnetic systems to prevent breast cancer patients from being exposed to excessive radioactive materials during biopsies.

#246

The Week That Was: 2019 Edition | Blog

We’ve broken down some of the biggest healthcare stories of 2019.

#247

Uncovering Trends in Diabetes Monitoring | Blog

Unique partnerships have become the flagship of any great healthcare success.

#248

Persuasive Technology in Healthcare | Blog

Technology influences our behavior throughout the day – whether it’s receiving reminders at work, ordering lunch at a restaurant that allows you to skip the line, or tracking your heart rate as you hurry to your next appointment.

#249

Digital Therapeutics: Software as Treatments | Blog

On Friday, the Digital Pharma Innovation Day, Joel Sangerman, Chief Commercial Officer for Click Therapeutics, spoke on the topic of “Digital Therapeutics: Software As Treatments.”

#250

Setting the bar in Pharma Marketing | In The Media

Ed Hammerton, INC Research/inVentiv Health Marketing Science Lead For Europe, was featured in the latest edition of pharmaphorum’s Deep Dive magazine.

#251

Virtual Concierge: Amazon and Marriott Partner For Improved Customer Experience | Blog

If your travels include select Marriott properties in the future, you could walk into your hotel room and notice a new device sitting on the nightstand.

#252

Robot Announces Fatal Prognosis to Bay Area Patient | Blog

Ernest Quintana knew he had long suffered from a deadly lung disease when he was rushed to the hospital, but the news of his imminent death still profoundly shocked him and his family—not because of its grimness but who delivered it: a robot.

#253

The Syneos Health Podcast: Commercialization for Emerging Companies | Perspectives

The biopharmaceutical market has evolved quite a bit over the last five to 10 years.

#254

Out From Behind The Counter | Blog

The field of modern medicine has been described as a “medical conveyor belt,” with many moving pieces and parts that help manage the hand off that occurs from patient to patient.

#255

The "So What" For Data Tracking | Blog

One of the most sizable issues with present-day data tracking is that we have every imaginable way of tracking our personal data, but we haven’t figured out a way to make that data improve our lives.

#256

(Yet Another) Hospital's Innovation Success Story | Blog

More and more we’re seeing hospitals champion innovation within their own walls.

#257

Is An Uber For Healthcare Possible? | Blog

As just about everything is handled remotely, start-up organizations continue to make the news by implementing Uber-style experiences and on-demand healthcare services.

#258

What Do Chess, Jeopardy, and Business Strategy Have in Common? | Blog

For top competitors like Jeopardy!

#259

Turning the page on 2018: A year[book] in review | Blog

As we prepare to turn the proverbial page on 2018, we reflected on how this newsletter should close one of the most dynamic (and sometimes fraught) years in recent healthcare history.

#260

Less Waiting In The Waiting Room | Blog

The word “PATIENT” comes from the Latin word patiens, meaning ‘I am suffering.’

#261

Orphan Medicines: Averting Price Debacles And Winning Payer Support | In The Media

In this collaborative piece, Meg Alexander, Managing Director of our Reputation & Risk Management practice and Susan Suponcic, Managing Director of our Pricing and Market Access practice, highlight misalignments in perception that derail access to orphan drugs.

#262

Living While Dying: A Guide | Blog

Claire Wineland is 20 years old.

#263

A busy week in Washington | Blog

WOOOOW!!!

#264

Complete mobile support for ALS patients and partners | Blog

Live from Cannes Lions: A complex treatment requires incredibly simple support.

#265

Empowering patients to focus on their care, not their claims | Blog

In today’s day and age, health insurance has become even more challenging to navigate.

#266

What's Hot In Technology: 8/21 | Blog

From Mark Cuban’s latest investments, to a pocket-sized emergency room, the latest and greatest in technology.

#267

Real Community Collaboration at Genentech | Blog

Ed Lang, Director of Product Public Relations, gave Digital Pharma West a peek into some of the digital experimentation happening at Genentech.

#268

A Trusted Confidante | Blog

Always by your side.

#269

eyeforpharma 2018: All the Highlights | Blog

A few weeks back, five colleagues and I attended the 16th annual eyeforpharma conference in Philadelphia.

#270

Google Glass Is Helping Doctors Focus More On Patients | Blog

Going to the doctor today is “a pretty tragic experience,” says Ian Shakil, the CEO and co-founder of a company called Augmedix.