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Strong Patient Support Gets Stronger | Blog

Not long ago we wrote about AppScripts from IMS Health, a platform that allows doctors to discover, bundle, and distribute consumer health apps to their patients as part of a holistic treatment plan.


Payers, Polls, and Pumpkin Lattes | Blog

Fall is officially here, marking week three of the NFL season (we’ve got some Browns fans in the house), the rapid approach of the midterm elections, and the kickoff of the socially acceptable window for ordering pumpkin spice lattes.


The “New” in Nutrition: What's Trending? | Blog

In this vast (and fast) technology-centered world we live in today, they seem to pass through a bit more quickly.


Video games: addiction or cure? | Blog

Summertime…and the livin' is easy.


California is Testing a New Mental Health Digital “Fire Alarm” | Blog

As the number of people in the U.S. experiencing a mental illness continues to rise, the state of California is stepping in with a smartphone app that can provide access to care right at your fingertips.


The Dynamic Tech Trio Changing Gaming | Blog

With the Oculus Rift on the brink of consumer release (Q1 2016), the innovation team was eager to hear more about the latest breakthroughs that had yet to be announced.


Study Reveals Traditional Digital Advertising Rules Don’t Apply in Clinical Trial Recruitment | In The Media

Original Research to Be Presented at Digital Pharma East


Recent Study Finds Artificial Intelligence Doubles Medication Adherence | Blog

Study results published in the American Heart Association’s journal Stroke reveal that using AiCure’s AI-powered mobile app doubled anticoagulant adherence rates for stroke survivors.


The Importance of Transparency | Blog

Recently, Facebook CEO Mark Zuckerberg spent 2 long days in front of Congress answering questions from a joint hearing of the U.S.


Welcome to Facebook, Home of the Zuckerberg. | Blog

Facebook is hoping that free coffee and privacy check-ins will convince users that it’s prioritizing their data, once again.


The UnLonely Project: An Age-Old Problem Tackled by a New Age Solution | Blog

Mental health has often been at the center of controversy.


Deep-Tech Startup Novoic Can See Alzheimer’s Earlier Through Natural Language Processing | Blog

For decades, an Alzheimers cure has eluded scientists, who can only recognize the disease once it’s too late.



The annual Food and Drug Law Institute conference is the premier regulatory geek prom of the year.


Fifteen Minutes of Fame? | Blog

We saw numerous apps surface that served as the “Uber for” doctor visits.


Tide - Or Healthcare - At The Push Of A Button | Blog

The hype around the Amazon Dash this week has already proclaimed its push-button ordering to be the height of modern convenience and the first big fiasco of the internet of things.


I Hope I Get Old! | Blog

The first group was described as happy.


What's Hot In Technology | Blog

From mobile lung monitoring, to apps that bring doctors to your doorstep, the latest and greatest in technological innovation.


The Week That Was: Alexa, what do you know about drug pricing? | Blog

Winter is coming… in May.


Is it too late now to say sorry? | Blog

With the year rapidly coming to a close, we’ve decided to take you on a trip down memory lane to recap the biggest stories and trends of 2017.


A New Czar, A Vow from Azar, and Staying Ahead of Skyr | Blog

CVS is moving closer to buying Aetna and the senate passed its version of the GOP tax overhaul.


Guerilla Empathy | Blog

Photo booths are a big deal in Berlin.


You’re gonna need headphones for this one | Blog

How is it mid-December already?


The Fanciest Footwork in Brazil Can't Be Found in Rio… | Blog

With worldwide buzz being created by the 2016 Olympics in Rio, it would be easy to assume that Brazil’s biggest miracle in recent memory must involve an Olympian.


New Points of Influence | Blog

Doctors are the decision-makers.


The Week That Was: Ready, Set, Bird Box Challenge | Blog

In case you haven’t heard, it’s the New Year.


An Overview of Co-pay Accumulator Programs | Blog

Payers are continually adjusting their management strategies in an effort to control costs.


Pull out the popcorn, it's show time | Blog

We took the holiday to rest, play with fireworks (the legal kind, mostly) and now we’re back in action for this week’s dose of health care headlines.


4 Pathways to Action on Increasing Field Force Effectiveness | Blog

Live from eyeforpharma Philadelphia 2019— a look at "Field Force Effectiveness in a “Many-to-Many” World".


The Week That Was: No Rest for the Wicked | Blog

Plus, a Pulse on Pricing with a first-in-the-nation policy passed in the states.