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It may be April 2nd, but we couldn’t let April Fool’s pass without The Week That Was team having a little fun.
Not long ago, a client described a particular patient type to me.
But do the old rules of user experience design still apply?
Congress is back from summer recess and healthcare is top of mind.
On Monday, January 15th tighter rules went into effect regarding transactions between physicians and pharma in New Jersey.
Bring on the Sunshine | Blog
As tempests raged along our coasts and in the nation’s capital last week, we are all left asking for a metaphoric and literal dose of sunshine and transparen-C.
One of the few places we still get homework as adults is the doctor’s office.
MILLENNIAL MINDSET: THE WORRIED WELL | Perspectives
A recent study by Allidura Consumer, GSW and Harris Poll finds that adult millennials highly value happiness, but there appears to be a big tension between their aspirations for happiness–97% say it’s important–and the well-documented way millennials are currently living.
While the challenge of non-adherence is far from news in our industry, CVS Health has nonetheless focused multiple work streams on quantifying, qualifying and reversing its impact on healthcare costs.
Researchers at Indiana University and University of California recently launched a banner ad within the Grinder app to distribute free self-testing kits to the more than 5 million Grinder users.
They’re bringing their own data and research into the exam room and self-treating with food and apps.
Companies like Athena are giving Apple watches out for free to their employees and subsidizing them for plan members.
In the first half of this new year, the United States FDA will incentivize many pharmaceutical brands to make their biggest prescription drugs available over the counter.
Google vs. | Blog
There’s an app for that.
They’ve opened up their API, offered a $100 Million fund to support developers, made a simple backdoor way to create your own commands, and created a spin off device that allows for their AI Alexa to be in more of your rooms.
Michelle Keefe, President of Commercial Solutions at Syneos Health, elaborates in this Applied Clinical Trials article.
As anticipated, on June 6, 2018, Senator Claire McCaskill (D-Mo.) introduced the Patient Advocacy Transparency Act.
When we’re in a crisis one of the first things we turn to is our cell phone.
While the industry is getting plenty of flak for the inaccessibility of high-cost drugs, there’s another issue at hand that doesn’t have anything to do with drug scarcity: increasing cases of prescription drug misuse and abuse
Genentech is a company we’ve covered quite a few times for their innovative experiences and general attitude toward healthcare.
Paul Simms—Chairman of eyeforpharma—started with 2 opposing ideas on trust from Big Pharma leaders.
With every type of tracking device under the sun at our disposal, the real question has become, what are we to do with this agglomeration of endless data?
Timing Is Vital! | Blog
As Content Marketing World‘s recap of recaps passed through my LinkedIn news feed, I decided to share my own perspective on what we learned at the conference.
In a recent Wired article, Bakul Patel shared a glimpse into the new team he’s building within the FDA—completely focused on new developments in digital.
Refill my Pill | Blog
“There’s an app for that” has become common place these days.
Apparently, Yes. | Blog
Have you ever watched how people interact with touchscreens at a tradeshow booth?
In October, I attended the 2018 Food and Nutrition Conference and Expo (FNCE) in Washington, DC.
Are Wearables Wearing Thin? | Blog
From Apple to Nike, Fitbit to Google Glass, wearable devices are becoming a power player and are gaining popularity.
Happy Monday readers!
Eli Lilly plans to open a drug delivery and innovation center in Kendall Square, Massachusetts.