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#481

Your Pharma Brand’s Website Is Probably Not Compliant | Blog

You’re a pharma brand sitting in between your two biggest competitors.

#482

It’s Not Easy Eating Greens | Blog

In the largest multi-state food-borne E. coli outbreak since 2006, at least 84 people across 19 states have been infected with E. coli from romaine lettuce in the past month.

#483

3 Ways Accountable Care Changes Pharma Marketing | Blog

It’s always nice to see standout marketing from the pharmaceutical industry featured in the advertising press.

#484

Empathy, disgust and experience in the ER | Blog

You’ve probably sat in meetings like I have where people, with the best of intentions, reduce a customer down to a failure, a stereotype of their limitations.

#485

DPE15: Strategy Behind the Kim Kardashian Post | Blog

It’s not often that a social media strategy idea really goes viral – let alone gets 752 million social impressions, tens of thousands of interactions, international media coverage and a letter from the FDA.

#486

Cancer Drugs are Spending Their Way Into Patient's Lives | Blog

Virtually everyone in the world, in some way and at some point, will be touched by cancer.

#487

New Study Confirms Shared Decision Impacts Both Outcomes and Satisfaction | Blog

Last week at the 2017 Annual Meeting of the American Academy of Orthopaedic Surgeons (AAOS), the results of a recent prospective studyshed new light on the importance of shared decision making in elective surgeries.

#488

The Week That Was: Profits and Plagues | Blog

This week’s edition of The Week That Was details how the Business Roundtable’s “Statement on the Purpose of a Corporation” shifts businesses’ focus from solely shareholders to all stakeholders.

#489

The Week That Was: May We Borrow $52m? | Blog

AI is to 2019 what blockchain was to 2018.

#490

The Week That Was: That LaLa feeling | Blog

Do you love that LaLa feeling?

#491

The Week That Was: To Infinity and Beyond | Blog

80% of voters support importing drugs from Canada and politicians on both sides of the aisle agree.

#492

The Heat Is On... | Blog

Summer hit the country hard this week, with temps on both coasts and most of the Midwest reaching near-triple digits.

#493

Leavin’ on a (Private) Jet Plane | Blog

Equifax’s CEO resigned, politics got personal (well, at least email accounts did) and grassroots efforts began to materialize in support of Puerto Rico following the devastating effects of Hurricane Maria.

#494

The Week That Was: Tik Tok Don’t Stop | Blog

“Timing is everything - particularly when lives are at stake.”

#495

Factoring Language in Mental Health and Disease States | Blog

We often forget the importance that language plays with regards to our own and others’ mental health.

#496

New York Times: Administrative Demands Like Electronic Medical Records Terrorizing Doctors | Blog

A New York Times op-ed highlights the problems in American healthcare that are making doctors depressed.

#497

Here’s How Smart Pills Seek to Change How Patients Take Medication | Blog

Did you know that only 25% to 50% of patients worldwide take their medicine correctly?

#498

Digital Medicine and MedTech Showcase: What’s Blocking the Adoption of Digital Therapeutics? | Blog

With there being so many different stakeholders, including patients, providers and payers, panelists at the 2019 Digital Medicine & MedTech Showcase pointed to a number of different adoption roadblocks—and successes.

#499

Burnout: A Public Health Crisis | Blog

Today, doctors are feeling more pressured than ever to keep up with the growing demands of their career, and it’s taking a toll on their mental health.

#500

The New Caregiver: Working, Digital, Stretched | Blog

More and more of us are caring for a loved one with a serious health issue.

#501

How ad hoc experimentation is changing the system | Blog

A few weeks ago, Seth Godin wrote a fairly-hilarious post about what organizations can learn from airports.

#502

The Rep Evolution | Blog

Recently, one of our clients asked the GSW innovation team if there was some way to flip the typical rep ad board meeting and turn it into something more engaging… more productive… more (saw this one coming) innovative.

#503

Mixed Reality: A Shoppers Dream or Nightmare? | Blog

If you are in the U.S., you are probably reading this while standing in line with millions of others for the country’s ultimate day of consumerism – Black Friday.

#504

Connecting People and Healthcare: The Inspiration of SXSW | Blog

Healthcare and people: both are capable of amazing things.

#505

Syneos Health Releases the 2019 Health Trend Ten, Outlining Critical Shifts Impacting Drug Development and Commercialization | In The Media

eBook Provides Biopharma Decision Makers With What’s-Next Insights to Navigate Challenges and Capitalize on the Opportunities Ahead

#506

When It Comes to Artificial Intelligence in Healthcare, Patients Fear the Replacement of Doctors, Yet Are Open to AI Nurse Support | In The Media

New Data from Global Survey Reveals Expectations and Concerns of Patients and Caregivers Confronting a Future with Artificial Intelligence

#507

PALIO and GSW to Operate as Singular Advertising Powerhouse Under GSW Brand | In The Media

Joining Forces Brings Unparalleled Talent Together Under Top Leadership, Drives Scale for East Coast Operations and Expands West Coast Biopharma and Medtech Offerings

#508

Syneos Health Releases 2018 Commercial Trends Forecast | In The Media

The Commercial Forecast Joins a Series of Consumer, Digital, Communications and Healthcare Trends Reports that Reveals Shifts in Media and Medicine Impacting Stakeholder Engagement

#509

Two new therapies and a pricing pledge walk into 2018… | Blog

The Week That Was is back in the New Year, with a new look and new company name: Syneos Health.

#510

The Week That Was: A Whole Lotta Firsts | Blog

Funding for federal gun violence research and an early holiday present for biosimilars manufacturers -- We break down the new federal budget as well as news from the ACA’s legal saga in this week’s edition of The Week That Was.