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It’s not every day I see someone I know pop up on the Daily Show; so, it was kind of a thrill to see David Rose, MIT researcher and Ditto Labs CEO, walk up to the interview desk (and a great reason not to fast forward through the interview section for once!)
Gartner recently predicted that by 2020, developed world life expectancy will increase by 0.5 years due to widespread adoption of wireless health monitoring technology.
Every year, the University of Michigan compiles its American Customer Satisfaction Index.
In a recently released research paper published by medication adherence company, HealthPrize Technologies and consulting company Capgemini, pharmaceutical companies are losing $637 billion in revenue annually to non-adherence.
TRANSPARENCY OR BUST? | Blog
After a particularly intense week in the media, a three-day weekend seems like a much needed respite.
In 2018, lung cancer accounted for approximately 25 percent of all cancer deaths – making it the leading cause of cancer-related deaths in both men and women in the U.S.
The Digital & Social Strategy Team recently traveled to Philadelphia to attend the Digital Pharma East conference – the largest event focused exclusively on digital marketing for the life sciences.
Live From Lions Health: The awards stage last night was crowded with winners accepting Lions for video work that moved the audience with laughter, tears and surprise.
If you’ve ever talked about pharma marketing with me, you know I’m a big fan of the work UCB has done to support and advocate for patients.
We wear a pretty big black hat as an industry.
If patient-centered teams need to perform like special ops forces, why aren’t they equipped for it?”
Live from Cannes Lions Health: A peek into the very top award winners, including the first Pharma Grand Prix in three years, an incredible accessibility move by IKEA, and a creative idea for puppy health that will be sure to make you smile.
HXP Staff Favorites of 2016 | Blog
2016 has been quite a year (to say the least).
This edition of Medical-Science Moments begins with a wrap up of the top 10 science stories of 2018, as designated by Science News.
Good morning, readers!
If you’ve been following our recaps from Digital Pharma East, you know that the Syneos Health Digital & Social Strategy team presented original research on recruiting patients for clinical trials at a plenary session.
Live From Lions Health: A remote speaker that can help coma patients recover faster, non-surgical adult circumcision with a ring, and AI glasses that let people with Alzheimer’s know their families again.
Matt Anthony from Y&R has had an incredible career; one that earned him a spot on the Cannes stage.
Real Time Precision | Blog
These days, most of the headlines about “live streaming” will lead you down a path of debates over copyright infringement, piracy, and a slew of Meerkat vs Periscope opinions.
The BIG Data Motivator | Blog
Adult life, it turns out, is full of lots of things you should do.
IoT: Sensors For Everything | Blog
The internet of things is rapidly making its transition into the internet of everything.
CES 2016 was chock full of many different types of technology new and newer, but just as interesting to me, was the technologies that presented the technology.
Live from Cannes Lions: Health brands are rethinking how they connect with people – and pets – through new approaches to content.
At a conference full of next gen digital ideas for smart and tailored solutions, Doug Braun and Atul Goyal from Zoetis Animal Health shared some thoughts on a novel concept – maybe greater personalization for our customers can start with a person, the sales representative.
In Other Words | Blog
Go into most chain restaurants in the United States and right alongside the prices you’ll see another number—the calorie count.
Big Bet on Bioelectronics | Blog
This past Monday, GSK announced an exciting new partnership with Verily Life Sciences (formerly Google Life Sciences).
A recent survey commissioned by Google brings out powerful insights into the YouTube habits of a key demographic for many pharma brands: Generation X.
Forecasting next year’s biggest shifts within the healthcare landscape, Syneos Health has released 2019 Health Trend Ten, available for download now, which explicates ten of the trends that will redefine healthcare globally.
Beginning with its acquisition of PillPack, Amazon’s grand entrance into healthcare continues with its partnership with J.P.
In the coming decade, many if not most medical practitioners patients see will be Millennials, people born between the years 1981 and 1998.