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CES 2016 was chock full of many different types of technology new and newer, but just as interesting to me, was the technologies that presented the technology.
Researchers in California have designed new wearable technology that can detect subtle physiological signals through a sticker that adheres to the skin like a Band Aid.
Brick and mortar stores are quickly disappearing.
Gotham’s Newest Hero | Blog
For the victims of generational healthcare inequalities, Gotham’s next great hero may not wear a cape, but still has some nifty tricks in her utility belt.
A recent article from Medical Marketing and Media (MM&M) analyzes what has been on all of our minds in the last 6-9 months: What will pharma’s response be to so many consumer brands crossing over into healthcare?
A few weeks back, five colleagues and I attended the 16th annual eyeforpharma conference in Philadelphia.
Are U.S. sheriffs PhRMA’s new spokespeople?
Takeda: #FlyWithIBD | Blog
After a recent unpleasant transcontinental flight due to IBD, a Takeda employee was left with one question, “How can the company I work for help people flying with IBD have a more comfortable flight experience?”
Last week, we looked at the definition of medical device appsand gave some tips on how you can identify which ones to trust.
Right now ad lovers can’t get enough of Under Armour’s Michael Phelps tribute, but we’re looking at a couple of other spots that seem to have learn-worthy gems for healthcare in them – one of them part of the very same campaign.
I can read in the dark, can you?
Drug makers aren’t the only ones under pressure for high costs.
Trends Changing Healthcare | Blog
Live from Cannes Lions Health: Andrea Bell, Director of Insight and Executive Editor at WGSN, shared her perspective on the top five trends changing healthcare.
Digital assistants are increasingly finding their way into most homes and as a result, voice searches are changing the way brands think of SEO.
One trend Allidura Consumer, a Syneos Health(TM) company, has been watching closely is how people are embracing simplicity—in ways big and small.
All trends come and go.
As health companies merge healthcare into the ever-evolving landscape of artificial intelligence, it is interesting to see how new platforms and tools learn from their predecessors and continually make monumental steps in the right direction.
I’m kind of a fan of Gary Shteyngart.
Live from Cannes Lions Health: P&G and Thrive Global launched a new initiative: they’ll be working across six of their well-known brands to bring habit-stacking to consumers, helping to move their products from part of everyday mindless routines to something more meaningful.
It’s not every day I see someone I know pop up on the Daily Show; so, it was kind of a thrill to see David Rose, MIT researcher and Ditto Labs CEO, walk up to the interview desk (and a great reason not to fast forward through the interview section for once!)
The 2015 Makovsky survey “Pulse of Online Health,” reveals willingness amongst Americans to share health data and leverage new technology in order to better their own health.
Betting, Biohacking & BYOD | Blog
CEO’s were making headlines last week for a host of reasons.
Pharmaceutical giant Roche’s new app for people with multiple sclerosis (MS) revolutionizes how doctors care for patients with the disease.
The Human Project | Blog
What if you were asked, alongside 10,000 other humans, adding up to 4,000 households, to give access to everything you do for 20 years...to (hopefully) improve the lives of millions?
I Hope I Get Old! | Blog
Pfizer showed people two sets of portraits: the first, smiling people in their 30s; the second, smiling people in their 70s.
South By Southwest isn’t just a launching pad for new creative content.
Wrapping up your week?
TWTW team spent this weekend doing some spring cleaning in the hopes that it would bring us East Coasters some, well, spring…Fingers crossed that a little wishful thinking and the removal of some pretty major dust bunnies will get the warm weather vibes coming our way.
“Teachable moments,” education experts tell us, are events in which reality stares us in the face and ignorance is no longer an option.
Well, that was quick!