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Over the past several years, we have all grown accustomed to the drug-pricing-war headlines.
Top 10 Posts of 2017 | Blog
Join us in celebrating our best ofs, tops and faves in this list of the top 10 posts of 2017.
As with any new pharma launch, much planning goes into messaging, target market, channel optimization, and several additional pieces to the process.
The industry and the Department of Health and Human Services presented different visions of what greater pricing transparency looks like in the future, complete with separate proposals of how and what information should be shared with consumers.
In 2014, 76% of patients surveyed stated their interested in pharma companies providing services that complement their products.
While it’s common to hear about stores closing these days, Starbucks continues to open them, including their biggest one ever.
Today, doctors are feeling more pressured than ever to keep up with the growing demands of their career, and it’s taking a toll on their mental health.
In a recent 2017 study about health literacy, 20% of respondents reported they didn’t know the meaning of the word ‘premium’.
Google recently announced a new research paper where researchers used 46 billion data points to help predict medical outcomes within a hospital setting.
A landmark approval by the FDA will put the first marijuana-derived prescription drug behind pharmacy counters this fall.
As our medical devices evolve to be more connected with each other in the digital age, healthcare providers continue to be the most susceptible to cyber-attacks.
The Changing Face of Social Media Marketing | In The Media
In this PM360 article, Chris Iafolla, Head of Digital & Social Strategy at Syneos Health Communications, comments on the usage of chatbot technology in the pharmaceutical industry.
CVS Health recently announced a new tool available to pharmacists and patients.
Nonprofit hospital system Partners HealthCare has unveiled a joint venture with Circulation, an on-demand rideshare service, through which Medicare patients receive free rides to their doctor’s offices in non-emergencies.
With the year rapidly coming to a close, we’ve decided to take you on a trip down memory lane to recap the biggest stories and trends of 2017.
The Ultimate Creative Act | Blog
Live from Cannes Lions Health: The first day of Cannes Lions kicked off with a quote from the famous Bill Bernbach: “All of us who professionally use the mass media are the shapers of society.
Pharmaceutical giant Roche’s new app for people with multiple sclerosis (MS) revolutionizes how doctors care for patients with the disease.
Stressed About Your Diet? | Blog
For those of us squarely in the mid-latitudes of the northern hemisphere, fall is upon us, and that means more than PSLs to our Innovation team—trendspotting season is well underway.
71% of snapchat users are 34 and younger and 45% of users are between the ages of 18-24 according to Snap’s IPO filing in February.
Despite an unknown future for the Affordable Care Act, Oscar Health is doubling down with an innovative partnership with Cleveland Clinic and plans for expansion in three new states.
Non-adherence and Nudges | Blog
In recent years, countless life science leaders have been exploring ways to harness the power of behavioral science to combat the looming threat of healthcare’s biggest challenges.
About 46.6. million adults in the U.S. experience mental illness in a given year.
According to the U.S.
Enter stage left.
Well, that was quick!
What do CBD, digital health and “femtech” all have in common?
The general perception is that the healthcare industry has lagged behind with innovations using technology and service design.
Summer is coming to a close, but actions around drug pricing and access just keep heating up.
As digital health continues to grow in prevalence, so do patient information databases.