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#91

3 Big Ideas for Patient Support from AstraZeneca | Blog

Healthcare truths are personal and can be really challenging to uncover.

#92

I Hope I Get Old! | Blog

Pfizer showed people two sets of portraits: the first, smiling people in their 30s; the second, smiling people in their 70s.

#93

Anything Could Happen: Arrests, Mobs, Or 1.3 Billion Views | Blog

Alison Jackson, a contemporary artist who explores the cult of celebrity we all live in, kicked off Lions Health.

#94

2014 Marketing Trends: Exclusive iBook | Blog

We covered an entire room with ideas.

#95

Breaking Bias In Healthcare Experience | Blog

Who is your gynecologist?

#96

Adherence Starts With Hope | Blog

Laura Barry, Senior Director Customer Insights, Analytics and Experiences at Abbvie believes emotional connections can be made in the digital space.

#97

Patient-Finding Approaches for Rare Disease | Blog

Mark Baglin, Vice President of Global Marketing at Alnylam Pharmaceuticals, works in ultra ultra rare diseases, like Hereditary ATTR Amyloidosis.

#98

Six Leading Patient Centric Programs | Blog

Pharmaceutical innovators are getting patients involved in every aspect of drug development, from clinical trial design to commercialization to peer-to-peer support.

#99

Identifying HCPs by Name at Your Website | Blog

David Reim, Chief Product Officer at DMD, started his #efpphilly talk with the big question: why are sales reps still the gold standard of physician engagement?

#100

Creating a Culture of Measurement | Blog

David Lennon, VP & Franchise Head for US Oncology at Novartis, showed the #efpphilly crowd where we’re at as an industry with technology and data and where our opportunities lie for greater collaboration.

#101

Forget mobile, the future may be furniture | Blog

If there’s one person almost everyone in pharmaceutical marketing has met, it’s David Rose.

#102

Fighting for Creativity: 4th Time's the Charm | Blog

Live From Lions Health: What better way to kickoff a conference on creativity in healthcare than hearing from someone who faced big, difficult challenges and used resilience and imagination to overcome them?

#103

Veterans, iPads and the future of medicine | Blog

Telehealth was once the topic of futuristic videos.

#104

Video that captures attention and changes minds | Blog

It seems wrong to start this post with a bunch of words since it’s all about how the time we spend with video is much more valuable.

#105

A lawyer, a designer and a doctor walk into a bar | Blog

Ok, maybe not into a bar.

#106

HxP Picks: Trends, TEDMED, and personal stories | Blog

A few of the favorites to hit our inboxes this week

#107

Three Creative Nudges from Cannes | Blog

Live From Lions Health: The hardest thing to do is to change human behavior.

#108

Bringing AI to Pharma Relationships: AZ, Babylon Health and NHS | Blog

Live From Lions Health: AZ, Babylon, and the NHS have the largest deployment of artificial intelligence in the world, supporting 1.5 million people near London.

#109

Facebook: New functionality and policies for pharma | Blog

Live From Lions Health: Facebook announced key new ways its serving the pharma industry, including new services and policy exemptions.

#110

Unconscious bias starts early in medicine | Blog

The topic of unconscious bias has been a big one this year, thanks in part to Facebook COO Sheryl Sandberg’s high profile book and media tour encouraging women to “lean in” at work.

#111

Is the web influencing your doctor's practice? | Blog

Choosing a doctor is a very important decision for any individual or family.

#112

The doctor you choose makes all the difference | Blog

One Fall day, in the big open ballroom of one Hilton or another, eight conference speakers took turns answering a seemingly simple question: how do we engage these new digitally-empowered healthcare consumers?

#113

Picture this: Lots of seeping, icky wounds | Blog

This is by far the most submitted HxP story ever.

#114

Coolest Thing You'll Be Afraid to Use | Blog

People think the great debate of this decade is about privacy – what we want other people and companies to know about us.

#115

SnackStat: Rock, Paper, Digital | Blog

New physicians are steadily tossing out the paper resources for digital channels.

#116

Living While Dying: A Guide | Blog

Claire Wineland is 20 years old.

#117

How will human connections survive technology? | Blog

Over dinner last night, some colleagues compared their families by level of device and technology addiction.

#118

7 Wow-Worthy Stats About Life and Health | Blog

You know those wow-worthy statistics that instantly make you rethink a long-held belief about people, healthcare and the connections between them?

#119

Trend: People Expect More Than a Prescription | Blog

People increasingly expect to be active participants in their healthcare.

#120

New medical research starts with worried search | Blog

A study published this month in JAMA shows how scientists can use our aggregated search engine queries to detect unreported prescription drug side effects and drug-drug interactions before they are found by the Food and Drug Administration’s warning system.