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New Ads for New Era | Blog
This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.
You Have 99 Seconds. | Blog
Let’s start with the biggest number: 10 minutes.
Monique Levy, Vice President of Research at Decision Resources Group shared a whirlwind of research and ideas about the new tensions and needs in healthcare.
If you work in the ad industry, you probably know that Cannes Lions is the world’s biggest celebration of creativity in communications.
It takes a lot of bravery to be honest about health and healthcare.
Last year it looked like pharmaceutical companies might be left behind in the wave of innovation changing healthcare experience.
Live From Lions Health: A remote speaker that can help coma patients recover faster, non-surgical adult circumcision with a ring, and AI glasses that let people with Alzheimer’s know their families again.
Live From Lions Health: How do you change someone's mind?
Live From Lions Health: The hardest thing to do is to change human behavior.
Live From Lions Health: AZ, Babylon, and the NHS have the largest deployment of artificial intelligence in the world, supporting 1.5 million people near London.
Tony Hsieh makes no small plans.
Live From Lions Health: This is the fourth year Cannes has hosted a special conference and award show focused on health and life-changing creativity.
To help people make the best decisions about their health, you have to know a lot about them.
As wearable technology continues as one of the fastest growing categories on the market, new inventions will likely be developing and introduced in 2016.
Ed Lang, Director of Product Public Relations, gave Digital Pharma West a peek into some of the digital experimentation happening at Genentech.
One Fall day, in the big open ballroom of one Hilton or another, eight conference speakers took turns answering a seemingly simple question: how do we engage these new digitally-empowered healthcare consumers?
When I finished reading the report out from our survey of millennial physicians, my first reaction was: We’ve got work to do.
Innovation Hack with RB | Blog
Sharon James, the global head of R&D at RB, laid out a challenge for scientists, marketers, researchers and creatives = R&D innovation hack.
From Pencil To Potential | Blog
3 POTENTIAL HEALTH APPLICATIONS OF GRAPHENE – THE STRONGEST, THINNEST AND MOST CONDUCTIVE MATERIAL EVER DEVELOPED.
Grey’s Jason Kahner brought one of his heroes to the stage to kick off the second day of Lions Health.
Palo Alto, California —Connecting doctors and patients using technology is no easy task.
From Instinct to Evidence | Blog
I had the pleasure of joining Patrick Richard on the #efpphilly stage today to talk about a new path for innovation in pharmaceutical marketing.
You’ve probably sat in meetings like I have where people, with the best of intentions, reduce a customer down to a failure, a stereotype of their limitations.
My parents are nearing 70.
Real Human Connections | Blog
Chemelle Evans, Vice President at Snow Companies asked panelists from Shire, UCB and AstraZeneca how we can use human connections to chart a new path for our industries.
Pharmaceutical innovators are getting patients involved in every aspect of drug development, from clinical trial design to commercialization to peer-to-peer support.
By the end of a typical week, my Outlook calendar looks like the bitter end of a Tetris game with meetings stacked two and three deep in any given hour.
Huge thanks to all of you who have reached out to check in on the very quiet Health Experience Project over the last few weeks.
Live From Lions Health: Ed Harnaga, VP, Corporate Affairs at Pfizer, started out his talk with a reality we've all struggled with: pharma does so much good and yet it elicits so much hate.
We’re excited to share our top eight predictions on the big shifts that will change expectations for healthcare marketing and communications in 2014.