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Daniel Seewald is the Director of Worldwide Innovation at Pfizer.
42% of online adults use multiple social media sites and those who choose only 1, typically use Facebook according to Pew Research.
Next month, New York state will begin open enrollment for its health insurance marketplace.
Thanks to our brilliant contributors, we have another collection of healthcare experiences and innovations to share.
IoT: Sensors For Everything | Blog
The internet of things is rapidly making its transition into the internet of everything.
I recently joined five colleagues and hundreds of collaborators for a conference focused on how our industry can be a more trusted partner to patients, advocates and the HCPs involved in their care.
For years, the goal of investing in better, more desirable pharmacies seemed to be in making them smaller.
Graphic designer Emily McDowell is a a 15-year survivor of Hodgkin lymphoma.
Gaming is making its presence known in the healthcare industry, particularly in the field of surgical education.
When you wander the vast exhibit halls at CES 2015, it feels like you’ve been transported into some future Grand Bazaar of Istanbul, circa 2050.
I’ve heard through many marketing expert channels that the email newsletter is dead.
Earlier this summer, I had a great conversation with Matt Cash, an ambitious innovator who has designed everything from better sales tools to more addictive sports fantasy games.
Ask a room at Lions Health who believes they’ll live to 80 years old?
One shift we’ve been tracking is the pharmacy’s changing role.
One of the most sizable issues with present-day data tracking is that we have every imaginable way of tracking our personal data, but we haven’t figured out a way to make that data improve our lives.
As members of the innovation team at GSW, we do a lot of ideation about patient experience.
What if changing just one thing would improve communication between doctors and patients, help lawmakers make better decisions, and even improve funding for science?
Mark Baglin, Vice President of Global Marketing at Alnylam Pharmaceuticals, works in ultra ultra rare diseases, like Hereditary ATTR Amyloidosis.
10 Apps For Caregivers | Blog
Many of us are faced with the daunting task of caring for our loved ones.
David Lennon, VP & Franchise Head for US Oncology at Novartis, showed the #efpphilly crowd where we’re at as an industry with technology and data and where our opportunities lie for greater collaboration.
Live From Lions Health: In this era of acceleration, everyone wants more ideas faster.
Keep Calm and Kaizen On | Blog
Kaizen is the Japanese practice of continuous improvement.
Over the last few years, terms like patient-centric marketing and adding value beyond the pill have become immensely popular in the board rooms of pharma innovators.
I’ve spent most of my career specializing in digital and innovation, but one of the most memorable tactics I ever worked on was an envelope.
It’s always nice to see standout marketing from the pharmaceutical industry featured in the advertising press.
Apple is specifically targeting the healthcare industry with the launch of their new Apple Watch along with their Healthkit framework to track and store your health data.
A few of the favorites to hit our inboxes this week
Being alone is an increasingly important dynamic in healthcare.
More and more of us are caring for a loved one with a serious health issue.
I Hope I Get Old! | Blog
Pfizer showed people two sets of portraits: the first, smiling people in their 30s; the second, smiling people in their 70s.