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2015 Trends: Here We Go! | Blog
Well, it’s officially begun: 34 trend watchers* from the U.S. and Europe have weighed in with their picks for the top trends changing expectations (and brand opportunities) in 2015.
It’s no secret that 3-D printing is changing the game for many industries—healthcare included.
Matt, Mike and I recently teamed up to build a presentation on ten of the most intriguing trends we’re following right now.
According to a study by CapGemini and Quantia MD, the digital experience of healthcare is growing rapidly, especially among new physicians. 2014 is the digital tipping point where Digital Natives outnumber Digital Immigrants.
New physicians are steadily tossing out the paper resources for digital channels.
Gautam Gulati, Chief Medical and Innovation Officer at Physicians Interactive, was the only speaker at Digital Pharma West to start his slide deck with a burrito.
I had the opportunity to attend the very first Lions Health in Cannes this last weekend.
Voucher ≠ Adherence Program | Blog
You’ve heard the stats.
Mythical Digital | Blog
Is digital healthcare being strong-armed by myths?
Malay Gandhi, Managing Director at Rock Health came to Digital Pharma West to help us see the future through the changing investments of big digital health backers.
Creating a VR Experience? | Blog
In creating any experience, there’s an element of storytelling.
In an effort to identify diseases earlier, Google is looking to identify the true definition of what it means to be in good health by using data, their enormous computing resources and an all-star research team led by Dr.
Our recent millennial report has spurred a lot of thought-provoking conversations and revealing insights.
Google has been aggressively going after the healthcare industry of late.
A new “Taking the Pulse” report from Decision Resources shows that people in two of America’s fastest-growing medical professions are eager to partner with pharmaceutical companies to deliver the best patient education resources possible.
What's Hot In Technology | Blog
From mobile lung monitoring, to apps that bring doctors to your doorstep, the latest and greatest in technological innovation.
Healthcare marketers spend a lot of time developing brand strategies and tactics to differentiate themselves in a saturated marketplace.
Timing Is Vital! | Blog
As Content Marketing World‘s recap of recaps passed through my LinkedIn news feed, I decided to share my own perspective on what we learned at the conference.
Sukh Chugh, Director of Research and Development Informatics Services (RDIS) at Allergan, stepped up to the Digital Pharma West podium to talk about managing global teams as one of the last talks of the day.
I went to the movies the other day and I was greeted at the ticket counter to discover that I had my own assigned seat.
We’re just a few years away from digital therapies taking on traditional medicines on their own turf: clinical trials, formularies, and prescription pads.
The neighborhood drug store is evolving to offer a lot more than flu shots, but it’s not just the corner market who is betting on healthcare convenience.
I was chatting with Jeff Giermek about innovation today.
In February, 2011, IBM’s Watson took on two reigning Jeopardy champions and whupped them.
The #1 Thing We Do Online? | Blog
Social media is now the #1 thing we do online.
From Mark Cuban’s latest investments, to a pocket-sized emergency room, the latest and greatest in technology.
New research from Parks Associates reveals some interesting information about the usage of care-related apps in the caregiver population.
Google’s Project Wing, which aims to deliver goods via self-flying vehicles, has been two years in the making.
Is Patient Portal Usage Low? | Blog
I’m a fan of patient portals.
Let’s just start with the big number: the percent of physicians e-prescribing through an EHR increased from 7% in 2008 to 70% in 2014 (representing ~60% of all new and renewal prescription volume).