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#151

Did you know you have more options? | Blog

What if you wanted a box of cereal right now?

#152

A new approach to fighting drug shortages | Blog

Shortages of critical cancer-fighting drugs have impacted 83% of U.S. oncologists in the past six months.* Around the world, doctors are negotiating availability, access and funding for the infusions they most want to prescribe.

#153

2015 Trend Posters | Blog

Want a quick reference to all of the 2015 trends?

#154

5 Questions We Should Be Asking | Blog

Today, everything that can be tracked already is – or will be soon.

#155

2015 Trends: Here We Go! | Blog

Well, it’s officially begun: 34 trend watchers* from the U.S. and Europe have weighed in with their picks for the top trends changing expectations (and brand opportunities) in 2015.

#156

Trend: Rise of real world data and the new KOL | Blog

One of the biggest practice-based trends we’re watching was born of a shift in insurer strategy.

#157

Could Metformin Change Diabetes Care Again? | Blog

Over the last few years, we’ve been watching the development and eventual FDA approval of Proteus’ ingestible sensor for medication management.

#158

The "So What" For Data Tracking | Blog

One of the most sizable issues with present-day data tracking is that we have every imaginable way of tracking our personal data, but we haven’t figured out a way to make that data improve our lives.

#159

HxP Picks: Women Gamers, Kid-Friendly MRI, Lots More | Blog

Every week, our contributors send in tons of great finds – from a how a new generation is handling midlife crises, to the radical shifts in how primary care is being delivered around the world, to how mood recognition is creating entirely new experiences in the living room.

#160

Using good news to change the conversation | Blog

Physicians who manage chronic disease are bearers of a seeming endless onslaught of bad news.

#161

From Pencil To Potential | Blog

3 POTENTIAL HEALTH APPLICATIONS OF GRAPHENE – THE STRONGEST, THINNEST AND MOST CONDUCTIVE MATERIAL EVER DEVELOPED.

#162

Carly, Merendino, HealthCentral share real life | Blog

Today I’ll be speaking at MediaPost’s Diagnosis Digital: Healthcare Marketing In A Multi-Screen Age conference.

#163

Video: Transforming Healthcare Marketing | Blog

I gave a fun talk at an eDTC conference about how marketing teams can uncover new approaches to innovation by looking at the principles that have driven our industry’s scientific innovation for decades.

#164

The BIG Data Motivator | Blog

Adult life, it turns out, is full of lots of things you should do.

#165

Quickies: 12 Snack-size Healthcare Headlines | Blog

The coolest doctor we know just joined AT&T, BMS used four words to poison a competitive launch, all your pills now come in handy to-go packs, the way the internet is organized is changing, clinical trial data has been freed and much more!

#166

7 Wow-Worthy Stats About Life and Health | Blog

You know those wow-worthy statistics that instantly make you rethink a long-held belief about people, healthcare and the connections between them?

#167

Benefits of the Pill Plus Model | Blog

I went to the movies the other day and I was greeted at the ticket counter to discover that I had my own assigned seat.

#168

Trend: People Expect More Than a Prescription | Blog

People increasingly expect to be active participants in their healthcare.

#169

How an app + marketing changed cancer care | Blog

Maria Lanza recently reminded us of one of the best stories of technology- and marketing-supported healthcare.

#170

Social vs. | Blog

Guessing the number one category of apps used on tablets is a pretty easy one: games.

#171

Growing Number of Cancer Patients are Finding Limited Access to Care | Blog

In 2014, the American Society of Clinical Oncology (ASCO) released a landmark report about the state of cancer care in America.

#172

Trending Now: Get the 555 on SXSW | Blog

SXSW brought us new gadgets and apps galore.

#173

Consult Your Collective | Blog

At the end of almost every drug commercial, you will hear the phrase, “consult your doctor.”

#174

What did the doc say? | Blog

Everyone listens to their doc right?

#175

TEDMED: Speak the language of people, not medicine | Blog

If you work in healthcare, you’ve probably had your fair share of conversations so mired in TLAs (three letter acronyms) and exclusionary insider lingo (did you know that “idiopathic” is really just a very fancy way of way of saying I don’t know) that even you’ve lost track.

#176

Are Wearables Wearing Thin? | Blog

Brands of all shapes and sizes have tapped into the heavily saturated market of wearable technology.

#177

Worth a Like: UCB Leads on Facebook | Blog

If you’ve ever talked about pharma marketing with me, you know I’m a big fan of the work UCB has done to support and advocate for patients.

#178

What's Hot In Technology | Blog

From mobile lung monitoring, to apps that bring doctors to your doorstep, the latest and greatest in technological innovation.

#179

Will Health Monitoring Technology Add 6 Months to Your Life? | Blog

Gartner recently predicted that by 2020, developed world life expectancy will increase by 0.5 years due to widespread adoption of wireless health monitoring technology.

#180

Another "Bad Guy" Is Changing Minds | Blog

We wear a pretty big black hat as an industry.