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#1

3 Big Ideas for Patient Support from AstraZeneca | Blog

Healthcare truths are personal and can be really challenging to uncover.

#2

The future of lifesaving wearables | Blog

As wearable technology continues as one of the fastest growing categories on the market, new inventions will likely be developing and introduced in 2016.

#3

Four Break-Through Education Ideas From Cannes | Blog

Live From Lions Health: How do you change someone's mind?

#4

The New Bar For Leadership | Blog

Marc Boutin, CEO of the National Health Council, hosted a panel on how pharma embraces the new customer engagement paradigm.

#5

Unconscious bias starts early in medicine | Blog

The topic of unconscious bias has been a big one this year, thanks in part to Facebook COO Sheryl Sandberg’s high profile book and media tour encouraging women to “lean in” at work.

#6

DPE15: How Doctors Use Journals Today | Blog

Chantal Kolber, Director of Digital Sales and Strategy at Wolters Kluwer, said that pharmaceutical brands are the original content marketers.

#7

Infographic: Food Allergy Awareness Week (May 11-17) | Blog

The prevalence of these life threatening conditions is increasing and medical scientists can’t seem to figure out why.

#8

Pfizer: Patients First | Blog

Andy Schmeltz, Senior Vice President of Patient & Health Impact at Pfizer Innovative Health took to the #efpphilly stage to share how his team is doubling down on its commitment to put patients first.

#9

Less Waiting In The Waiting Room | Blog

The word “PATIENT” comes from the Latin word patiens, meaning ‘I am suffering.’

#10

Abbvie: How to Create Superhero Brands in Healthcare | Blog

Ryan Quigley, Vice President, Immunology, Global Marketing, and Bruce Henderson, Chief Creative Officer at Jack Morton Worldwide, took the stage at Cannes to talk about ways to build brands through brand experience.

#11

2017 Lions Health: All the Highlights from Cannes | Blog

Live From Lions Health: This is the fourth year Cannes has hosted a special conference and award show focused on health and life-changing creativity.

#12

EyeForPharma 2017: All the Highlights | Blog

I recently joined five colleagues and hundreds of collaborators for a conference focused on how our industry can be a more trusted partner to patients, advocates and the HCPs involved in their care.

#13

A Step Toward Affordable Drugs | Blog

For a while now activists have been on Pharmaceutical companies to stop gouging prices.

#14

Four [MORE] Bold New Inventions Seen At Lions Health | Blog

Live From Lions Health: A bracelet that changed the way families think about vaccines, a playroom for kids that’s a workout for parents, a nutrition-Rx from a railroad, and AI that’s prompting better in-train-station nutrition for busy commuters.

#15

The future of healthcare looks … chilly | Blog

This post was inspired by a little YouTube war: colleagues taking turns (and butting heads) showing the videos that inspire them.

#16

The most powerful word in healthcare: BECAUSE | Blog

This is the simplest research project you’ll read about all week.

#17

The Health Experience Project is back! | Blog

Huge thanks to all of you who have reached out to check in on the very quiet Health Experience Project over the last few weeks.

#18

New Ads for New Era | Blog

This week, two of the world’s biggest digital players started unveiling new ad units and approaches designed for how we use digital tools right now.

#19

HxP Picks: Best campaigns outside of pharma | Blog

Last week, we got to take part in a workshop inspired by clues from the zeitgeist.

#20

10 Apps For Caregivers | Blog

Many of us are faced with the daunting task of caring for our loved ones.

#21

DPE15: New Digital Needs of Physicians, Payers and Patients | Blog

Monique Levy, Vice President of Research at Decision Resources Group shared a whirlwind of research and ideas about the new tensions and needs in healthcare.

#22

The Justice League takes over the cancer ward | Blog

If you’ve ever visited a cancer ward in a big hospital, you probably remember that instant visceral reaction you had to the surroundings.

#23

The New Caregiver: Working, Digital, Stretched | Blog

More and more of us are caring for a loved one with a serious health issue.

#24

Social Media + Measurable KPI's | Blog

It’s a ghost!

#25

New Report: Sales Rep Trends and Best Practices | Blog

Earlier this summer, I had a great conversation with Matt Cash, an ambitious innovator who has designed everything from better sales tools to more addictive sports fantasy games.

#26

DPE15: Strategy Behind the Kim Kardashian Post | Blog

It’s not often that a social media strategy idea really goes viral – let alone gets 752 million social impressions, tens of thousands of interactions, international media coverage and a letter from the FDA.

#27

Infographic: The Impact of Health Literacy | Blog

Being a patient – it’s a job no one wants and almost no one is prepared for.

#28

5 Non-Healthcare Innovations at CES That Are Perfect For Healthcare | Blog

When you wander the vast exhibit halls at CES 2015, it feels like you’ve been transported into some future Grand Bazaar of Istanbul, circa 2050.

#29

How an App Raised Adherence by 54% | Blog

Here’s a fantastic little case study of our Let’s Play trend in action (see Digital Trend #6).

#30

Pfizer's Innovation Lead on Changing Culture | Blog

Daniel Seewald is the Director of Worldwide Innovation at Pfizer.