Know where your competitors are engaging: decades of research with thousands of doctors can point the way to new opportunities to engage customers and seize white space.
Syneos Health has surveyed more than 3,000 physicians every month for the past 20 years to understand interactions with pharmaceutical brands. We blend that frontline insight with syndicated data on media spend, a deep library of brands’ ads and assets across 30 therapeutic categories and analysis on promotional spend effectiveness. The result is a full picture of physician interactions that can inform planning across product lifecycles.
Our Insights Accelerator dashboard makes it easy to access all of this promotional data. With a few clicks or taps, clients can understand a competitive market and set new benchmarks for both marketing and sales activity.
If you’re interested in learning more about any of the above, please contact our sales team, firstname.lastname@example.org