New York, NY– The internet of things is rapidly making its transition into the internet of everything. As our need to calculate and track our every move goes beyond just steps and calories, other aspects of our life that often go unnoticed are stepping into focus.
It’s been widely publicized that sitting may in fact be the new smoking. To combat the claims that sedentary lifestyles lead to higher chances of heart disease, type 2 diabetes and numerous other ailments, I’ve started to change the way I complete my daily tasks throughout the workday. Sitting, standing, and trying out various other solutions to keep myself and my creative thinking alive and well.
“For people who sit most of the day, their risk of heart attack is about the same as smoking.” – Martha Grogan, Cardiologist, Mayo Clinic
Through a new app called Office iQ from Humanscale, sensors in both the desk and the chair can communicate recommendations to the smartphone application of times to sit and stand. These intelligent prompts work around your daily calendar and are conveniently designed to not interfere with phone calls or typing.
About the Author:
As Managing Director of Innovation and Insights for Syneos Health Communications, Leigh is responsible for building and scaling a global team of healthcare experts who together help life science leaders better understand the complex lives, influences and expectations of their customers. Specifically, they uncover actionable insights that fuel empathy and creativity; lead co-creation events that let marketers learn from peers, trends, and new possibilities; and help clients identify the most valuable and useful new customer experiences to create.
Leigh has worked with Fortune 1000 companies to craft their digital, mobile, social and CRM strategies for nearly 20 years.She’s worked for category-leading agencies in retail, public affairs, B2B technology, and higher education. Prior to moving to Syneos Health Communications, she held several leadership roles at our largest agency, GSW. There, she founded an innovation practice fueled by the zeitgeist and spearheaded digital and innovation thinking across the business.
Leigh has taken a special interest in complex healthcare products that can change lives in meaningful ways. She was recently a strategic lead on the 3rd largest launch in pharmaceutical history: Tecfidera. Before that she had keys roles with Eli Lilly Oncology, Abbott Nutrition, Amgen Cardiovascular, and Eli Lilly Diabetes.
A critical part of Leigh’s work is trends and new ideas. Every year, she convenes a group of trend watchers from across our global network to identify the shifts most critical to healthcare marketers. This year, she led over 250 experts to experts to focus on the most important changes in the commercial, consumer, marketing, digital and healthcare landscapes. (See reports at trends.health)
Leigh is a sought-after writer and speaker. Recognized as one of the most inspiring people in the pharmaceutical industry by PharmaVoice and Top 10 Innovation Catalysts of 2017 by MM&M, Leigh also was recognized as a Rising Star by the Healthcare Businesswomen's Association (HBA) for her overt passion, industry thought leadership and significant contributions in new business, strategy and mentoring.